Marketing BS with Edward Nevraumont

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13:11
Marketing BS with Edward Nevraumont

Marketing BS with Edward Nevraumont

Two-part interviews with successful CMOs: Their careers and how they got to where they are, and a deep dive into marketing channels for a specific business. Companion to the Marketing BS Newsletter by Edward Nevraumont
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13:11
Marketing BS Podcast: Theatrical Dynamic Pricing
13:11
Marketing BS Podcast: Theatrical Dynamic Pricing
How long until movie theaters look like airlines?
 • 
Edward Nevraumont
 and 
Peter Fader
13:02
Marketing BS Podcast: Have Electric Vehicles Changed the Rules of Loyalty?
Some quick updates: I have an essay in progress. Will hopefully get it to you in the next couple of weeks Stand up comedy is coming along. My first “big…
 • 
Edward Nevraumont
 and 
Peter Fader
12:08
Marketing BS Podcast: Southwest Loyalty and some announcements
Happy new year! Expect fewer posts this year. I will keep going with this podcast, but I am shifting my time commitment to (1) get the book over the…
 • 
Edward Nevraumont
 and 
Peter Fader
13:42
Marketing BS Podcast: Streaming Grab Bag
Plus some Marketing BS updates
 • 
Edward Nevraumont
1
21:45
Marketing BS Podcast: Fader's Books
In which I interview Peter about his new book
 • 
Edward Nevraumont
 and 
Peter Fader
17:07
Marketing BS Podcast: Strategy vs Tactics
A deeper dive into this week's essay
 • 
Edward Nevraumont
 and 
Peter Fader
1
20:17
Marketing BS Podecast #3: Bluecheckmark Metrics (Now with Transcript!)
What metrics should Twitter be using to know if the plan is working?
 • 
Edward Nevraumont
 and 
Peter Fader
16:46
Marketing BS: Almost Real Fidelity
Meta's bet on VR and why the pessimists may be wrong
 • 
Edward Nevraumont
1
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