"I sometimes feel bad about how much this marketing newsletter talks about AI."
I know this pain. It's interesting because for those who engage with AI, it is pretty clear to see that there is a lot of utility and insights to be gained from discussing it. But those who are not into it, it comes across as just a total fad.
I haven't covered it yet on my own marketing newsletter for this reason, but I will do at some point and mainly from the point of view of trying to explain in practical terms how to leverage these tools.
I'm not as brave as you to tackle the topic head on, even going against what of my own favourite marketers, Mark Ritson (and I see one of yours too), so you definitely deserve kudos for that.
"I sometimes feel bad about how much this marketing newsletter talks about AI."
I know this pain. It's interesting because for those who engage with AI, it is pretty clear to see that there is a lot of utility and insights to be gained from discussing it. But those who are not into it, it comes across as just a total fad.
I haven't covered it yet on my own marketing newsletter for this reason, but I will do at some point and mainly from the point of view of trying to explain in practical terms how to leverage these tools.
I'm not as brave as you to tackle the topic head on, even going against what of my own favourite marketers, Mark Ritson (and I see one of yours too), so you definitely deserve kudos for that.