Feb 3, 2021 • 18M

Interview: David Atchison, former CMO Zulily, Part 1

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Edward Nevraumont
Two-part interviews with successful CMOs: Their careers and how they got to where they are, and a deep dive into marketing channels for a specific business. Companion to the Marketing BS Newsletter by Edward Nevraumont
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My guest today is David Atchison, CEO of Jove Software. I met David when he was CMO of Zulily. He went on to create a marketing agency that utilized the techniques he developed at the ecommerce retai…

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