Interview: Jon Mamela, CMO of Destination Canada/City of Toronto -- Part 1
marketingbs.substack.com
I met Jon while interviewing for the role of CMO of the Emirate of Dubai. In this interview we talked about his path to being the chief marketer for the country of Canada. Tomorrow we cover details on how destination marketing differs from more traditional “company marketing”
Interview: Jon Mamela, CMO of Destination Canada/City of Toronto -- Part 1
Interview: Jon Mamela, CMO of Destination…
Interview: Jon Mamela, CMO of Destination Canada/City of Toronto -- Part 1
I met Jon while interviewing for the role of CMO of the Emirate of Dubai. In this interview we talked about his path to being the chief marketer for the country of Canada. Tomorrow we cover details on how destination marketing differs from more traditional “company marketing”