Over the last year and a half, I have continued to develop my central argument that a company’s consumers don't care about the company’s moral stances, but a company’s employees DO care — a lot.Recently, the concept of marketing to employees has emerged in the mainstream media, especially for tech companies.
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Marketing BS: Coinbase and Mission-Based…
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Over the last year and a half, I have continued to develop my central argument that a company’s consumers don't care about the company’s moral stances, but a company’s employees DO care — a lot.Recently, the concept of marketing to employees has emerged in the mainstream media, especially for tech companies.