The acquisition of Locker Room makes perfect sense for Spotify. The company wants to “own” audio in all forms and channels. As such, they are moving quickly to bolster their competitiveness in the world of live audio chats — where Clubhouse is currently dominating.
Marketing BS: Everything becomes the Same Thing
Marketing BS: Everything becomes the Same…
Marketing BS: Everything becomes the Same Thing
The acquisition of Locker Room makes perfect sense for Spotify. The company wants to “own” audio in all forms and channels. As such, they are moving quickly to bolster their competitiveness in the world of live audio chats — where Clubhouse is currently dominating.